Web apps that make the customer journey simpler.
Practical web apps, booking systems, calculators and customer journeys that reduce friction and hand decisions back to people when needed.
Useful tools for the work between the website and the team.
APX builds practical customer and internal tools where a standard page is not enough: booking, deposits, qualification, calculators, dashboards and handovers.
Booking and payment journeys
Make appointment choice, deposits, reminders and confirmation clearer for customers and the team.
Qualification and calculators
Collect the information needed for a useful quote or route an enquiry to the right next step.
Human handover by design
Automate repeatable steps while keeping approval points and judgement with a person.
How it is priced
Every web app is different, so it is scoped after a free Website Growth Plan, with the scope and price agreed in writing before any work starts. A launch deposit is agreed before go-live.
Web Apps in practice
A custom booking journey that reduced no-shows by over 90% and ranked first locally for pet grooming.
A website and all-in-one client dashboard for a personal trainer delivering sessions in Kings Heath, bringing bookings, progress, nutrition and training resources together.
A cost calculator and regional lead system that generated 200+ qualified enquiries for heat pump operators.
“Helped sort my website after having issues with my old one! I love it, so easy and straightforward to use, modern and professional looking. Jay is always easy to get hold of and quick to fix or update anything we ask for, can't recommend enough.”
Reply from APX: Thank you for the great review! 🌟